Jada Allender, Associate at our Phoenix law office
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Jada Allender

Associate
Biography

Jada Allender is a member of the firm’s Corporate and Securities Practice Group and co-chair of the firm’s Sports and Entertainment Industry Group.

In her general corporate practice, Jada focuses on advising clients on a variety of corporate matters, including mergers and acquisitions, corporate organization, private equity financing, deal negotiation, SEC reporting, and corporate governance. She helps clients devise business solutions, structure, and form business entities, prepare shareholder and director approvals, draft purchase agreements, and other transaction documentation.

Within her sports law practice, Jada counsels clients regarding collegiate athletics name, image, and likeness (NIL) issues and has represented NIL collectives, brands, agencies, universities, and high-profile college athletes throughout complex transaction and compliance in this evolving space. Jada advises on media rights, production, athlete eligibility requirements, agency relationships and contracts, team ownership and investments, and endorsement deals. Her experience also includes agreements and arrangements in connection to venues, sponsorships, marketing, and CFP bowl games. As such, Jada is a speaker and author on a number of sport law issues for various industry organizations and educational institutions.

Prior to joining the firm, Jada worked in the sports and entertainment industry where she gained experience with professional and collegiate athletics operations, sports media production, and NCAA compliance.

Credentials

Bar Admissions

  • Arizona


Court Admissions

  • Supreme Court of Arizona


Education

  • Arizona State University, Sandra Day O’Connor College of Law (J.D., summa cum laude)
    • Order of the Coif
    • Corporate & Business Law Journal, Associate Editor
    • Black Law Students Association, Secretary & Executive Director of Outreach
  • Arizona State University (M.A., Sports Law and Business)
  • University of Oregon (B.S., Business Administration)
Experience

Awards & Recognition

  • University of Oregon, College of Business – Forty Under 40

Previous Professional Experience

  • Snell & Wilmer LLP,  Summer Associate
  • Greenberg Traurig, LLP, Extern
  • Arizona Supreme Court, Extern
  • Gammage & Burnham PLC, Extern

Professional Memberships and Activities

  • Sports Lawyers Association

Community Involvement

  • Phoenix Committee on Foreign Relations
    • Director & Chair, Governance Committee (2023-Present)
  • University of Oregon, Black Alumni Network
    • Board Member (2023-Present)
  • Black Sports Professionals
    • Phoenix Director and Chair, Governance Committee (2023-Present)

Representative Presentations and Publications

  • “Sports Revenue Generation,’’ Guest Lecturer, Arizona State University (Spring 2025)
  • “Sports Law Night,’’ Panelist, Arizona State University (March 19, 2025)
  • “NIL Legal Issues: A Practical Discussion of What Every Student Athlete Needs to Know,’’ Speaker, Arizona State University (March 4, 2025)
  • Women in Business Gala, Keynote Speaker, University of Oregon (February 15, 2025)
  • “Superwomen of Oregon,’’ Panelist, University of Oregon Athletics (January 26, 2025)
  • House Settlement,’’ Co-Author, Snell & Wilmer Legal Alert (March 21, 2025)
  • Arts, Entertainment, and Sports Law Society NIL Panel, Panelist, University of Connecticut (November 15, 2024)
  • “Fan Engagement and Expectations,” Moderator, AZ Game Changers Sports Business Summit Panel (October 24, 2024)
  • “Sports Revenue Generation,” Guest Lecturer, Arizona State University (Fall 2024)
  • Athlete v. Coach: Name, Image, and Likeness Conflict Hits the Sunshine State,” Co-Author, ABA Business Law Today (August 2024)
  • “Women Shaping the Future of Sport,” Panelist, Playing to Win: Women in Business Summit (July 19, 2024)
  • Sports Law Panel, Moderator, Arizona State University Sport Business Association (February 12, 2024)
  • “Negotiations in Sports Law,” Speaker, Out of Bounds Symposium, University of Toronto (March 24, 2022)
  • “Strategic Planning in Sports,” Guest Lecturer, Arizona State University College of Law (April 14, 2022)
  • “The Intersection of Law & Sports Business,” Guest Lecturer, University of Oregon (May 4, 2022)
  • Corporate Communicator,” Author, Snell & Wilmer Newsletter (Spring 2022 )
  • Are Your Academic Institution’s Athletes “Employees” Under NLRA? The NLRB General Counsel Thinks So,” Co-Author, Snell & Wilmer Legal Alert (November 9, 2021)
  • The NIL Era Has Arrived: What the Coming of July 1 Means for the NCAA,” Author, Harvard Journal of Sports and Entertainment Law (July 1, 2021)
Client News
Client News
Dec 13, 2023

Snell & Wilmer Represents Waste Consolidators Inc. in Sale to Ally Waste Services LLC

Client News
Jun 01, 2023

Snell & Wilmer Represents Leading Influencer Media Firm Mom Media in Acquisition by Everyday Health Group

Client News
May 06, 2022

Snell & Wilmer Represents Software Development Company Flywheel Software in Growth Equity Investment from The Jordan Company, L.P.