Event
EVENT ALERT – Phoenix – The Emerging Business Seminar Series
Every business has competitors and, in most cases, the competition is intense. Hundreds or even thousands of other companies are vying for a piece of the same market. And as many entrepreneurs have learned the hard way, a better product does not guarantee success.
Countless companies with genuinely superior (or even revolutionary) products fail every year because they were unable to generate or sustain long-term interest in the marketplace. In other words, they failed to create, and ultimately transform their business into, a breakthrough brand.
The most successful companies have found a way to transform a mere product purchase into a brand experience — an experience that customers will reward with long-term loyalty.
Snell & Wilmer invites you to the next program in the Emerging Business Seminar Series, where partners Brian J. Burt and R. Lee Fraley, and their guest, Kathy Heasley, will discuss how to build your business into a brand.
Click here for list of discussion topics and RSVP information.
Time
February 02nd, 2011 from 7:30 AM - 9:30 AM
Location
One Arizona Center, 400 E. Van Buren Street, Phoenix, AZ 85004