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EB News of the Week – 7/2/12

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* When A Kickstarter Project Threatens To Fail  [Businessweek]

* Doctors: We Could Go Out Of Business  [CNNMoney]

* What A Start-Up CEO Really Does  [Inc]

* Stay-At-Home Parents Choose To Start Businesses Instead of Returning To Work  [Forbes]

* How One Entrepreneur Decided To Keep Going  [WallStreetJournal]